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The Sales Podcast

Oct 15, 2018

  • Spent 18 years in radio
  • 13 years in marketing and storytelling
  • Convey your meaning more powerfully with your voice
  • Does everyone need a podcast?
  • Want feedback? Ask for feedback?
  • Is radio still a viable medium?
  • Is screen fatigue real?
  • What is a smart-speaker?
  • Should you add a podcast to your marketing strategy?
  • Do you have an active and engaged email list?
  • Do you have an active social media following?
  • Are you a content creator?
  • Should you start with a podcast if you're not an active content producer?
  • What is "podfade?"
  • How will it be structured?
  • Should you have guests on your podcast?
  • Up to 8,000 new podcasts are being added per week
  • You need to step up your game
  • 2018 has become the year of the podcast
  • Claim your category
  • Why are you podcasting?
  • What's the ideal length of a podcast?
  • Should your podcast be scripted?
  • How much should your podcast be edited?
  • Do this exercise to know if you should get started with podcasting.