Your pitch is too polished and impersonal for bonding with the
Highlight the quirky bits of your entrepreneurial
"We (in the media) are not investors."
"If it bleeds it leads."
Make it personal
Share your secrets to success, your growth hacks, your secrets,
your morning routines
Create a hook around a "news peg"
"Fast turnaround" - less of a profile piece and more
Her favorite entrepreneurial story is Warby Parker, online
They disrupted the status quo
About the Podcast
Unscripted, real, transparent interviews from Wes Schaeffer, The Sales Whisperer®, to help you master inbound marketing and make more sales that close faster, easier, at higher margin, with less stress and more fun. Wes is a Sales Trainer, Air Force Veteran, Copywriter, Successful Entrepreneur, Husband of 23 years, Father of 7, Author of two books, Keynote Speaker, Golfer, Whiskey-Drinker, Humorist. Join us at TheSalesWhisperer.com/podcasts for recaps of every interview along with valuable resources for aspiring Entrepreneurs and Sales People. TheSalesWhisperer.com is where Professional Sales People come to grow.